BDAY.ZONE
We created this landing page for booking an escape room for your party. It had to be visually appealing, informative, and easy to use, with a clear call-to-action that encourages visitors to take the next step and book their adventure. We used the story of two famous escape brands, namely Genius’ Insanity and Rob the Bank, to create one place for kids’ party and birthday celebration. We had the challenge of combining two escape rooms with two booking systems, giving the user one place to take the decision. Owners of the business state 45% increase in bookings after launching the project.
Simplify the Booking Process: The landing page should streamline the booking process, making it quick and easy for visitors to reserve their escape room party. The objective is to provide a seamless user experience, ensuring that users can navigate through the page effortlessly and complete their bookings without any confusion or frustration.
Clear and Compelling Call-to-Action: The primary objective of the landing page is to encourage visitors to take action and book an escape room party. The page should prominently feature a clear and compelling call-to-action that prompts users to make a reservation.
Competition and Market Saturation: The escape room industry is becoming increasingly competitive, with numerous providers offering similar services. Standing out among competitors and attracting visitors to the landing page can be challenging.
Color Palette
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